Case Studies

Case Studies

Case Study: Keeping Colds at Bay, One Spritz at a Time

Jul 07

  Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...

Continue Reading

Case Study: A New Way to Do Cross-Promotions

Jun 01

  Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch  Goal of Promotion: Promoting Store Sales Description o...

Continue Reading

Case Study: Boosting Trade Show Booth Traffic

May 18

The “Golden Lanyard” to Boosting Trade Show Booth Traffic   Organization: Health Care Organization   Product Featured: Cotton Water Bottle Strap   Goal of Promotion: D...

Continue Reading

Case Study: Let the Games Begin!

Apr 19

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

Continue Reading

A Lunch That Packs a Punch

Apr 05

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

Continue Reading

Case Study: Stick to the Schedule

Mar 21

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

Continue Reading

Case Study: Rock out on the Run

Mar 07

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could us...

Continue Reading

Case Study: Wine for the Win

Feb 27

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

Continue Reading

Case Study: Sharper Students

Feb 20

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advoca...

Continue Reading

Case Study: 3D is the Key

Jan 23

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

Continue Reading

Case Study: Safety First

Jan 16

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

Continue Reading

Case Study: Computer Repair At Your Fuzzy Fingertips

Jan 01

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

Continue Reading

Improve Sales and Traffic

Dec 04, 2018

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

Continue Reading

Lunchtime Loot

Nov 27, 2018

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

Continue Reading

Case Study: Fun in the Sun

Nov 20, 2018

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

Continue Reading

Success on Campus

Sep 30, 2018

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most st...

Continue Reading

Case Study: Inking Impressions

Sep 23, 2018

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

Continue Reading

Case Study: A Hole in One Promotion

Aug 18, 2018

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

Continue Reading

Case Study: Getting Bent out of Shape for More Business

Jul 27, 2018

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

Continue Reading

Raise Your Glass

Jun 29, 2018

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

Continue Reading

Celebrate Milestones

Mar 20, 2018

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

Continue Reading

Boost Branding

Mar 20, 2018

A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year ro...

Continue Reading

Resort Incentive Yields Oceans of Opportunity

Mar 20, 2018

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

Continue Reading